Leading Victory
More than $100 Million in Bulk Sales, Hundreds of distilleries helped, Dozens of brands launched, and thousands of barrels financed.
Michael Shoer
Michael Shoer is the founder of Victory Spirits Development, where he leads a team of industry veterans in sales, marketing, and finance. The company brokers wholesale bulk spirits and manages Bourbon Bond Funds for accredited investors.
A member of ADI and ACSA, Michael has spoken at the International Bulk Wine & Spirits Show. With over 25 years of entrepreneurial experience and a background in journalism as a reporter, producer, and executive producer, he has built a strong industry network, including as the creator and moderator of the DRINKS Professionals
Network.
Dallas Osborne
Dallas Osborne is a creative entrepreneur in the spirits industry with deep expertise in branding, sales, and supply chain strategy. He began his career at byQuest, supporting major spirits companies.
In 2020, he founded Departured Spirits, facilitating over $80 million in bulk spirits sales in partnership with Victory Spirits. Dallas also co-leads Rum & Ruin Distilling Co. and its St. John-based bar, The Refinery, overseeing strategy and growth.