by Michael Shoer | Jul 1, 2026 | The Ascent--Coming of Age
The boom pulled a decade of production forward. What comes next is not a crash — it is a repricing, and it favors whoever can find the inventory a home. Booms end the same way. Demand climbs, everyone lays down more than they can sell, and the barrels keep aging on a...
by Michael Shoer | Jul 1, 2026 | The Ascent--Coming of Age
Every other asset class has a number you can check. Whiskey has a phone call. Here is what it would take to fix that. Ask three people what a barrel of four-year MGP high-rye is worth and you will get three answers, each delivered with total confidence and none of...