The American Whiskey Market 2025
As we enter Q2 2025,the benchmark cost of new fill Bulk Bourbon barrels is approaching the 10 year low cost last seen in 2015. This is a swift and dramatic drop in cost approximately 85% on average from just 2 years ago. That was due to oak barrel shortages, peak grain and supply chain inflation, and before significant new distilling capacity. Securing new fill now is an opportunity to ensure your COGS profitability.
Are we there yet?
As any parent knows, kids are not always known for their patience, especially on a road trip. “We’re almost there, just a few more minutes,” is the common refrain. In a way, that’s where we are in the bulk spirits market in 2024. We’re...
How will AI impact the Bulk Spirits Market?
Imagine a global marketplace connecting distillers, buyers, brands, brokers, and investors in the spirits industry. An exchange where distillers, brokers, and those who have invested in casks of whiskey, tequila, rum, and other aged spirits can list their aged...
It Feels Different
Since we initially began to emerge from the shutdowns and trauma of 2020, each new year has begun with new challenges. Shortages, Supply-chain disruption, market gyrations, wars, inflation, and further uncertainty. As we begin this new year, it feels different. ...
The Barrel Factor
It’s no secret that the cost of new fill Bourbon today is nearly double what it was four years ago. While the costs of grains, transportation, and utilities are still higher than they were back then, they have stabilized and are even slightly down. The single...
The Bourbon “Bull” Market is Here
Rising Costs and Appreciation Mature Bourbon and American Whiskeys have recently rocketed in value. Barrels 4 Years and older are now selling for rates that are 12-25% higher than seen previously. In some cases, this translates to a month-over-month appreciation of up...
Judged The Best: Legends Wheated Bourbon
It’s been in development for a decade. When we first came across this start-up distiller in Georgia, we were impressed by the taste, color and luxurious finish. How did they achieve this? With patented technology that enable them to finish traditionally aged...
Distilled Data and Analytics
It takes more precise data and forecasting models in order to stay strong and ahead of others. Victory Spirits Development has committed to helping to define the path forward in association with a number of leading academic programs across the United States....